Soaked it for a minute before our morning hike and the cooling effect actually lasted through the first couple of miles, which surprised me. The plaid is nice and thick, and it stayed tied without slipping even when my dog shook his head after a creek splash.
Scarlett J.★★★★★
The plaid pattern got tons of compliments at the dog park, and the soak-and-tie cooling trick actually worked on our golden retriever during a sunny lunch walk. He seemed way more comfortable than usual afterward.
Abigail★★★★★
Took this on a hot afternoon hike and the cooling actually lasted longer than I expected once I soaked it thoroughly. The plaid is cheery for summit selfies, and the tie stayed snug without choking my pup.